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ONE MAN SHOW - RAELIA LEWIS: Trust Your Journey

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model: Raelia Lewis - @raelialewis
(Base - South Africa *** Mp Mega-Miami)
ph. Tarrice Love - @bytarricelove
styling: Tarrice Love


Many people may recognize Raelia from the hit TV show “America’s Next Top Model” that premiered in 2014. A finalist during Cycle 21, Raelia stole the hearts of many as she fought her hardest to win the competition. She was instantly memorable  for me because she was hella sexy and handled every situation in a laid back manner.




Raelia Lewis from tarrice love on Vimeo.


After the show, Raelia went on to open shows for New York Fashion week, Miami swim week, and LA style week. She has worked internationally in South Africa and South Korea. Raelia starred in two commercials and she is featured in over 10 publications worldwide. 


I reached out to Raelia through instagram. I wasn't expecting a response but she hit me back right away. I've worked with ANTM contestants before but it was always through a third party connection , Usually when I hit up people from that show directly, they respond in a dismissive manner. Raelia was the first (and only) person from that show that worked with me directly.

model: Raelia Lewis - @raelialewis
(Base - South Africa *** Mp Mega-Miami)
ph. Tarrice Love - @bytarricelove
styling: Tarrice Love


Raelia arrived (on time) and open to any idea I had. She's tall as hell and her body is a-maz-ing, reminiscent  of the supermodels of the 80's and 90's. After looking through her portfolio, I decided to do images that referenced 80's looks from Janet Jackson and my favorite style icon Lisa Bonet. I wanted to do images that felt more "New York" than the swimwear stuff that dominated her book.





I was also inspired by this wonderful dress by my favorite designer ,Azzedine Alaia. All the supermodels love Alaia, so my supermodel for the day had to have a "Alaia-ques" moment. I did a quick sketck and took yards of black fabric and draped it into a dress that looked similar.


I also created a headdress similar to the one Diana Ross wore in the movie Mahogany. Mahogomy is one of many movie I love referencing when I shoot women.

model: Raelia Lewis - @raelialewis
(Base - South Africa *** Mp Mega-Miami)
ph. Tarrice Love - @bytarricelove
styling: Tarrice Love



Raelia has released her first book entitled Thrust Your Journey: Tools For Making Your Dreams Come True. It tales her ups and downs about making it in the fashion industry. she hoops her story can help inspire and motivate others  to pursue their dreams. 













WHATS WRONG WITH THIS GENERATION....

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i thought i would share this on my blog....

 

black boys look blue in MOONLIGHT...

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model: Rashad Irvin - @rashadirvin
(Whilhelmina NYC)
ph. Tarrice Love - @bytarricelove


 

Moonlight is directed by filmmaker Barry Jenkins—was a breakout winner at the recent Golden Globes for Best Picture. It is based on In Moonlight Black Boys Look Blue, a play by Tarell Alvin McCraney.

The tender, heartbreaking story of a young man's struggle to find himself, told across three defining chapters in his life as he experiences the ecstasy, pain, and beauty of falling in love, while grappling with his own identity and sexuality. This is the first time I saw a film that has tackled issues of bullying, poverty, sexuality, drug abuse, and racial strife in a way I connected to my own personal life experiences.



From writer/director Barry Jenkins and starring Trevante Rhodes, Naomie Harris, Andre Holland, and Mahershala Ali. MOONLIGHT – Now Playing.

RELEASE DATE: October 21, 2016
WRITER/DIRECTOR: Barry Jenkins
CAST: Trevante Rhodes, Naomie Harris, Andre Holland, and Mahershala Ali

Visit the Moonlight WEBSITE: http://bit.ly/MoonlightFilm
Like Moonlight on FACEBOOK: http://bit.ly/MoonlightFB
Follow Moonlight on TWITTER: http://bit.ly/MoonlightTW


Set in Liberty City, Miami in the late 1980s and '90s, the film chronicles the coming-of-age of a black boy in the  hood—Chiron ("shy-rone")—as he struggles with his sexuality, peer pressure, and a drug-addicted single mother (Naomi Harris). Over the course of the film, he is taken under the wing of a sympathetic local drug dealer (Mahershala Ali), and he finds, loses, and finally reconnects with his first love, Kevin. The action unfolds in three acts—each one a different stage in the life of Chiron, whose conflicted teenage persona is captured beautifully by Ashton Sanders. Overall, the film is a moving reflection on black masculinity and human vulnerability.

model: Rashad Irvin - @rashadirvin
(Whilhelmina NYC)
ph. Tarrice Love - @bytarricelove


Sitting in the theater watching this film unfolding in front of me was the first time I felt it in my heart. Most people focused on the sexuality identity issues in the movie. I connected more with the relationship the  main character, Chiron, had with  his  mother, Paula. It was the hardest to watch because it mirrored my relationship with my own mother. 

I grew up in poverty stricken South Memphis in the late 80's and 90's with a teen mother trying to make it with 2 sons and struggling with her own personal issues... The challenges we faced being black in the south during the '80's were tough...the odds were stacked against us. As a child, I watch my family first hand be ravished by the crack epidemic of the 80's. I was very shy because I was I embarrassed by my momma's downfall. Her transition into drugs played out in front of our entire community. I figured if I got good grades and presented myself like the "perfect" good son and stayed out of trouble that no one would know what was going on in my house. When other kids came over, I told them she was my aunt because I was embarassed and ashamed and I felt I was alone. I didnt know anyone else who's momma was like mine. Like Chiron, I was fortunate to have a place to escape to where I could find love and support and that was with my grandparents. I also had art.

Despite everything that happened, I know she loves me and I always showed her respect. I am thankful to have a restored relationship with her today. All the scenes with Chiron and his momma were tough to watch but the scene when Adult Chiron went to visit his mom at the rehab place was intense and gut-wrinching. It was the most real for me.

When I left the movie theater that night, the feelings I had stayed with me. I couldnt stop thinking about the amazing cinematography and beautiful music. The music perfectly filled up all the quiet moments of  the film. I came home and told my roommates about the movie and encouraged them to go and see the movie. It was the first time I ever connected to a film like this.

model: Rashad Irvin - @rashadirvin
(Whilhelmina NYC)
ph. Tarrice Love - @bytarricelove


introducing TOBY SANDEMAN in E! The Royals

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model: Toby Sandeman - @todysandeman_
(Soul Artist Mgmt NYC)
ph. Tarrice Love - @bytarricelove

Congratulation to my boy, Toby Sandeman, recently joining the cast of E! The Royals staring Elizabeth Hurley. He plays Sabastien, a Moroccan prince with a hidden agenda. 


check him out on season 3 of The Royals on E! 






Tody is a London native (so the  English accent is  real). Before becoming an international supermodel, Toby had an illustrious career as a sprinter -- he won gold at the UK Athletics national championships in 2009 and a further two gold medals at the European Athletics U23 Championships. Now he's diving into his passion for acting and  film making. I'm so excited for him and I can't wait to see what's next up his sleeves. 
 model: Toby Sandeman - @todysandeman_
(Soul Artist Mgmt NYC)
ph. Tarrice Love - @bytarricelove




HAPPY BIRTHDAY Gladys Love Edwards (my granny)

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me and my granny on her birthday April 28, 2016 (last year)

GLADYS LOVE EDWARDS 
My granny's birthday is April 28th, my little brother's birthday is April 30th, and mines is May 2nd. there is a day in between our birthdays and every year I try to go back to Memphis to be with my granny for our birthdays.. My brother passed away back in 1991 and my grandmother finally passed away this year on March 17th. This is the first time I wont be going home to celebrate our birthdays together.
 Today I take a moment to reflect on how important my granny is to me and how thankful and  blessed i am to have had her in my life. Both of my grandparents  have been the key supporters of my artistic endeavors  from the moment i was able to hold a crayon and draw on paper.

She gave me space to be me. I don't know anyone else's family that supported anything myself and my peers to the extremes my granny did. My Granny taught me how to sew when I expressed an interest in fashion design. She gave me this antique sewing machine...it seemed like the 1st portable sewing machine. Grandpa bought me my first camera. They helped me convert my room in their house into a photo studio. She would let me hang wet photos to dry all over the house. She  would  walk through the  house admiring them like  she was in a museum.They never complained about the model traffic at all times of the day and night. I would do shoots at 2/3am after I got off work from the late shift at FedEx and  before class at The University of Memphis in the mornings. She would let models from out of town stay at her house and treated them like they were family. She loved taking care of people and would cook for them.

Whenever I was doing a photo shoot in my room, she would wait until my door open and she would offer us kool-aid and a plate of whatever she was cooking (usually fried chicken). When the models would leave she would get one of her bar stool chairs and come in my room and sit next to me in front of my computer to look at the images with me.

Anything I was  involved in, she made sure she was there. When I use to direct fashion shows in college she was front row center, clapping and cheering for every model on the runway. I tried to get her to sit quietly but she told me that shes clapping because those kids need to know that someone in the audience is there for them and proud of what they are doing. It brought her great joy to be there for us.....

Every person I brought through the front door of her house instantly became an addition to our family. Her support of me was extended to the support of all of us.

A lot of my friends and models who passed thru my Granny's house to work sent me condolences but the text I got from my friend Lisa Jacobs the morning of my Granny's funeral hit the hardest.....
It was the  moment that I realized she was their supporter too... for many of them, her home was the only place they could nurture their artistic side.

Before she became ill, we talked on the phone every week and every conversation ended with her letting me  know  how proud she  was of me being in New York pursuing my dreams in fashion.

I miss those phone calls and hearing her voice... her great words of wisdom and I miss coming home on her birthday and getting my "granny hugs."

MODELING 2017 (#returntothesupermodel ...please)

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The model arrives. (usually late).
They come through the door (with phone in hand).
They sit down (with phone still in hand).
I ask for their portfolio. the model goes to their packback and pull out and ipad or tablet.
or
They go to their photo gallery on their phone.
I make small talk... ask them questions about themselves... trying to get to know them.
They give me short answers (never looking away from the phone in their hand).
I start telling them about myself but if they seem completely disinterested, I just stop talking.
I walk over to the shooting area and say okay lets get this done and over with....
The model walks over and brings the phone with them so they can see it when it lights up.
They put on the 1st look and stand facing toward me with both arms to their side waiting for instructions.
I'd turn on the  music and  proceed to give direction.
Their phone lights up or makes a buzzing noise.... they run over and pick it up, text a response, and return it to the table. They'd  return to the  x on the  floor and  resume their "Rolodex" of posing.
They put on the second look and repeat everything that happened in the first look.
We're done!
I act like  it was  a great shoot and pretend like i love the pictures.
They grab their phone and their bag and proceed to walk out the door with a half-ass thank you and  goodbye.
I lie down on the couch and listen to them walk down the stairs and think "That photoshoot felt like bad sex....blah and not worth mentioning...blah!."

Shooting models use to be fun.
I love working with new people and getting to know them and allowing them to get to know me. Models would come through the door with all this great energy and I would immediately understand why they were in demand. They were familiar with my work and  excited to see the #realmagic we'd create together. It was a collaboration where we shared ideas and shooting was an experience for everyone involved. It was an opportunity to build, connect, and create unforgettable images that would last beyond all of our careers.

When I worked with models before, it was very personal for me. I'd get a chance  to try new ideas and  techniques. They model would get to see themselves in a  different way and  have images that helped them stand out at castings. I was sharing my gifts and artistic talent with people who would become my friends. In 2017, shooting models feel like they are placing a fast food order at a drive thru window. They want images that look like other models  or images that reinforce the way people see them already. Its become very impersonal.

Its not always like this...but i'm experiencing  more shoots like this and i am trying to adjust to this new way the fashion world is operating but its not easy for me. Its  hard to create inspiring work with people  who don't seem inspired.
Can we #returnofthesupermodel .....please? they loved being in front of the  camera or at least made the  photographer and  the  team love being around  them. They were connected and engaging. Models today are more involved with their phones than whats  happening around  them. They arent interested in befriending  the photographer and the  team... they just wanna be in and out as quickly as possible. I'll never forget what top model/ actor Toby Sandeman from Soul Artist management said  to me. "its  not about booking jobs, its about REBOOKING jobs. Its about connecting with the  team to make them want to work with you more and more and more..."
Its impossible to do that when the model has their face buried in their phones.

WE WEAR DRAWS TOO: DASOUL UNDERWEAR feat. Steve Oback at BMG Models

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model: Steve Oback - @steveoback
(BMG Models NYC)
ph. Tarrice Love - @i_am_tarricelove


I am a black photographer that has always used my platform to show support to people of color in my community. Most of the models i photograph bring designer underwear to be worn in their photos for their portfolios. These photos are shared all over the internet on Facebook, Instagram, Tumblr, and their representatives websites and blogs. Its FREE viral advertising that we are providing for these brand. Most of these brands are white owned and feature mostly white models in their advertising and packaging. They don't visually represent colored people as if we don't we buy and wear their products. Our demographic is overlooked and underappreciated. They really don't have to because we are doing it for free. Everytime we  post an image wearing their logos and  branding, we introduce these brands to our communities and advertise with no compensations. Alot of these brands pay internet/ social media influencers top dollar to feature them on the sites. If we are lucky, they might send us some free underwear to use in our work to advertise to our community. 



model: Steve Oback - @steveoback
(BMG Models NYC)
ph. Tarrice Love - @i_am_tarricelove

In America, people of color make up an increasing spending power of over $913 billion dollars a year. I decided if i was going to allow branding and logos to be featured in my imagery, I use this opportunity to show my support and introduce a designer underwear company that is black-owned. There are lots of talent designers of color who make great products but dont have the resources these mainstream brands… they need the support and exposure.
model: Steve Oback - @steveoback
(BMG Models NYC)
ph. Tarrice Love - @i_am_tarricelove

Menswear designer Andrew Nowell is also the designer of DASOUL UNDERWEAR for men (https://dasoulinc.com). Recently brand ambassador, fitness model/actor, Steven Oback Johnson stopped by the lab. I have seen lots of images of models wearing underwear on my social media timelines. It was my 1st time seeing a model wearing DASOUL underwear. It was my 1st time physically seeing and touching the product.The fabic felt great. It is a blend of nylon and spandex that is stretchy and comfortable. The contour design is perfect for guys that have more thighs and glutes than the average guy featured on underwear packaging. My momma would say these underwear are for "grown ass men" who eat cornbread, lol. I wanted a pair for myself….I have  decide to use  my branding power to support black owned businesses who actually have me and customers like me in mind.

model: Steve Oback - @steveoback
(BMG Models NYC)
ph. Tarrice Love - @i_am_tarricelove

THE "REAL" TARRICE LOVE EXPERIENCE

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When I came to NYC, I left my friends, my family, and the comforts of creating images with people who trusted my ideas and allowed me the freedom to create whatever my mind could come up with. I came to NYC to create art that inspires the next generation and change the way the world see people of color by celebrating our beauty. I also wanted to be able to make money living my dream.

There are a lot of really good photographers in NYC, so I knew I had to stand out and create images that were different from what the other photographers were doing. I had to make art they could only get from me. I wanted people who worked with me to be forced to see themselves in a different way. I wanted the people looking at my work to see and feel something different. I wanted them to appreciate craftsmanship and have respect for what I do as an artist.  I had to give them an experience they could only get from me... #therealtarriceloveexperience.

Somewhere along the line, I started limiting my creative visions and doing work I felt was safe and fitting in with what models and their agents said that needed from me. I wanted them to be happy, so I gave them what they said they wanted instead of being creative and trusting my own vision. I started creating images that look like stuff they already had and reinforcing the ideas they have of themselves. I became bored and started losing my confidence, my drive and became easily distracted by the stresses of life. Even my close friends stopped following my work...saying that it was just technically well done and pretty. I will never forget Tyra telling Robyn on the 1st season of Americas Next Top Model that "...pretty is boring."

Having a conversation with photographer Rick Day and talking about growing old and dying in front of the computer retouching boring ass shit, made me think about my life in NYC. I've  made a lot of sacrafices to be here. I made a commitment to create art that means something to me. I didn't come here to create work that is boring and forgetable. I left that conversation and came home and rearranged my workspace. I needed to feel like I was in a new environment. I got a new computer (the old one broke and is still in the shop).  I started reading all the wonderful books super agent Jason Kanner at Soul Artist Management has given me to help become re-inspired. I want to start back working with people who I trust and trust me that are ready to create images that go beyond their portfolios and content for their social media. I want to be taken out of my own comfort zone and do some epic shit.

I have made too many sacrifices to waste any more time on basic shit that makes us forgettable.


FREEDOM by Jussie Smollett

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check out the new music by Jussie Smollett...
Jussie Smollett @jussiesmollett
photographed & styled by Tarrice Love - @i_am_tarricelove
hair by @johncotton3
grooming by @nilmuir
assisted by @geremyalexander



Download m4a OPENLOAD: Jussie Smollett – Freedom [iTunes] 

Download m4a PURPLINX: Jussie Smollett – Freedom [iTunes]


Jussie Smollett @jussiesmollett
photographed & styled by Tarrice Love - @i_am_tarricelove
hair by @johncotton3
grooming by @nilmuir

assisted by @geremyalexander

DONT SLEEP ON US: Fashion Photographers

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TARRICE LOVE
instagram @i_am_tarricelove
website: www.williamlords.com


   





ITAYSHA JORDAN
instagram @itayshaphoto
website: www.itayshajordan.com



 

GREGORY PRESCOTT
instagram @gregoryprescott
website: gregoryprescott.net





TYREN REDD
instagram @tyrenredd
website: www.tyrenredd.com





WILLIAM LORDS
instagram @williamlords
website: www.williamlords.com



 

PHOTOG J
instagram @the_photographer_j07
website: buy his art here



    

MAYA GUEZ
instagram @mayaguezart
website: mayaguezart.com



 








SEAN WATTERS
instagram @swatters
website: https://www.seanpwatters.com/



  


WILLIAM ELLIOT SPRINGFIELD
instagram @williamspringfield
website:  www.WilliamSpringfield.com



 








NEW FACE TO WATCH: Remonde Levy

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model: Remonde Levy - @remondelevy
(State Model Mgmt - KLA Management - Das Model Mgmt Miami)
ph. Tarrice Love - @bytarricelove
styled by Tarrice Love


Remonde Levy has a killer 8-pack and dazzling smile that compliments his personality. He recently signed with State Model Management in NY and has been preparing to take this industry by storm. His can versatility jump from fashion, fitness, and commercial modeling. I can't wait to see him win in all genres of modeling.


model: Remonde Levy - @remondelevy
(State Model Mgmt - KLA Management - Das Model Mgmt Miami)
ph. Tarrice Love - @bytarricelove








Dyllon Burnside in POSE

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model: Dyllon Burnside - @dyllonburnside
(Abrams Artists Agency)
ph. Tarrice Love - @bytarricelove




I'm excited for actor/singer Dyllon Burnside who has a major role in Ryan Murphy newest series for the FX network called Pose.



Pose is set in the world of 1986 and "looks at the juxtaposition of several segments of life and society in New York: the rise of the luxury Trump-era universe, the downtown social and literary scene and the ball culture world."

actor Dyllon Burnside as Ricky on the FX series Pose


Making television history, Pose features the largest cast of transgender actors in series regular roles, as well as the largest recurring cast of LGBTQ actors ever for a scripted series.The transgender cast includes Mj Rodriguez, Dominique Jackson, Indya Moore, Hailie Sahar and Angelica Ross, who co-star alongside Evan Peters, Kate Mara, James Van Der Beek, Tony Award® winner Billy Porter, Charlayne Woodard, and newcomers Ryan Jamaal Swain, Dyllón Burnside and Angel Bismark Curiel.

model: Dyllon Burnside - @dyllonburnside
(Abrams Artists Agency)
ph. Tarrice Love - @bytarricelove


I'm always excited when I get to watch people I've photographed doing their thing on stage and the big screen. Check out Dyllon and the rest of the cast every Sunday at 9pm on the FX network.


actor Sean Boyce Johnson as Me

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actor: Sean Boyce Johnson - @seanboycejohnson
(Abrams Artists Agency)
ph. Tarrice Love - @bytarricelove

Actor Sean Boyce Johnson is one of my longtime friends and recent recently graduate of the prestigious Yale School of Drama stopped by the lab for a quick photoshoot and to interview me for a school assignment where he had to perform a 9-minute monologue of a person he thought was interesting. It was an honor that he thought i was interesting enough to depict in front of an audience. he sent me the video and me and my roommate watched it and we both was in tears...both of us was laughing so hard. it was such a compliment to see how he saw me. 

Interview Project at Yale from S. B. J. on Vimeo.







FORM: Joshua Irvin aka Rawpastelle

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model: Joshua Irvin - @rawpastelle
ph. Tarrice Love - @bytarricelove
art direction by Tarrice Love




model: Joshua Irvin - @rawpastelle
ph. Tarrice Love - @bytarricelove
art direction by Tarrice Love







Kenny Braasch @ soul artist mgmt/ mp management

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model: Kenny Braasch - @kennybraasch10
(Soul Artist Mgmt - MP Management - Front Mgmt Miami)
ph. Tarrice Love - @bytarricelove
styled by Tarrice Love

Kenny Braasch is a model you can't help but notice: his classic All-American features are timeless, and his artful array of tattoos decorate his awesome physique. His edgy rock and roll persona and his boyish looks will ensure you won't forget about him

model: Kenny Braasch - @kennybraasch10
(Soul Artist Mgmt - MP Management - Front Mgmt Miami)
ph. Tarrice Love - @bytarricelove
styled by Tarrice Love

 

When Kenny isn't modeling he is the talent buyer (entertainment booker) at 115 Bourbon Street which is located on the southside of Chicago. He also is the co-owner of The Right Stuff Entertainment which features the bands, The Boy Band Night, The Hair Band Night, The Ron Burgundy's and The Country Night.


model: Kenny Braasch - @kennybraasch10
(Soul Artist Mgmt - MP Management - Front Mgmt Miami)
ph. Tarrice Love - @bytarricelove
styled by Tarrice Love












HIT THE FLOOR feat. Cort King

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actor: Cort King - @cortkingthelegend
ph. Tarrice Love - @bytarricelove

I had the wonderful opportunity to work with actor Cort King years ago when he traveled all the way from Atlanta to New York to meet with modeling agencies. He made his way to Brooklyn and stopped by the lab. I've worked with him twice and both times he was great in front of my camera. He was very laid back chill. Him being an artist too made working with him easy. During our sessions, he told me about some of the independent acting projects he was working on. I watched them and became an instant fan. 



actor: Cort King - @cortkingthelegend
ph. Tarrice Love - @bytarricelove


top left - Cort King as Pax Lowe

Hit the Floor is a scripted drama that explores the inner workings of the professional basketball world through the eyes of the LA Devils. Its packed with sex and drama and I've been following it since season !. I was super excited when I found out it was moving to BET and there was gonna be a season 4. I was even more excited when I found out Cort King was joining the cast as the sexy new rookie basketball player #26 Pax Lowe. Also joining the cast is the amazing Teyana Taylor



I just finished watching the premiere episode and I'm so proud to see Cort killing it on my tv screen. He is definitely a new talent to watch and I'm looking forward to seeing him do more. I can't wait to get him back in the lab especially with all this new muscle he's added to his lean physique. Check him out on Hit the Floor on Tuesday nights on BET @ 10/9 central.


EDITORIAL: City of Dreams for COOL AMERICA MAGAZINE

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Editorial. CITY OF DREAMS
COOL AMERICA MAGAZINE.
Victoria Saravia at @statemgmt
fashion director: janet igah
Makeup by dymond Anderson
Hair by martin plascencia
Art direction by me @i_am_tarricelove
Location: THE LAB- Bedstuy, Brooklyn
Jane Igah, the co-editor of Cool America Magazine, emailed me expressing interest in working with me for an editorial fashion spread centered around a 90's hip-hop group. I thought this was a great opportunity build relationships with magazines and industry creatives.
In the past, I have had the reputation of being difficult to work with because today's industry teams are accustomed to working with photographers don't have a strong background in fashion. They are use to working with photographers who are technical button pushers. 

I am an artist and I treat every project like it's my own. I'm my own art director and I am not used to having to struggle with the other creatives on set to have my ideas heard. I am not a push over and that makes me the type of artist fashion people are hesitant to work with....me having fashion knowledge makes me even more difficult to work with. I like fashion editorials to tell some kind of story and the images to look like movie stills. 

Young fashion people tend to be turned off by my experience so I walked in ready to pull back so that I don't overstep and seem over-bearing. I really wanted to connect and build with them because I really don't like that I don't have industry friends I can creatively collaborate with. I mentally prepared myself to let the fashion editor take the lead and her team run the shoot and sit back and be a technical button pusher.  

Editorial. CITY OF DREAMS
COOL AMERICA MAGAZINE.
Models: Kameron Ramirez at Soul Artist Mgmt
Victoria Saravia at MSA/ State Management
Thomas Castro at Major Model Mgmt
fashion director: Janet Igah
Makeup by Dymond Anderson
Hair by Martin Plascencia
Art direction by me @i_am_tarricelove
Location: THE LAB- Bedstuy, Brooklyn

When everyone arrived, nothing was what it was supposed to be... There was suppose to be 5 black male models who where suppose to be portraying a 90's rap group and only 3 models showed up (and one was a white girl). When I saw the clothing, nothing looked like anything I had seen rap groups wearing back in the day. The clothes looked more like they were inspired by the grunge scene of the early 90's. The team wanted to stay with the original concept but none of them was old enough to remember the 90's era. When I think 90's hip-hop, I think about baggy clothes, Fresh Prince, TLC, bright colors. Most of their reference was more the grunge fashion scene.  The editor and her team seem to welcome my knowledge about fashion and art, so I verbally expressed my ideas on how we could adjust to the last minute casting changes.

Instead of 90's rap group, I was inspired by how the girl model reminded me of young Madonna when she was in a pop band called The Breakfast Club. I started to create a story in my head that was inspired by Madonna and the Breakfast Club shot in my neighborhood in Bedstuy, Brooklyn. I wanted to tell the story of a trio of musicians who were from three different sides of the tracks that met and started creating music together with dreams of becoming stars in NY. The girl was edgy with street smart and used her sexiness to get producers, djs, and promoters to pay attention to their band. The black guy was the rapper who had access to the best weed, and the white guy was the songwriter who came from a family with money and influence. As soon as they got a taste of fame, the girl starts having solo aspirations and leaves the group to become a superstar.


Madonna and the Breakfast Club


reference imagery of Madonna when she first moved to NY and joined the band The Breakfast club



"The documentary story of Madonna's struggling days in New York with her first band "Breakfast Club," leading up to her first solo record deal." Written and Directed by Guy Gudio. Produced by Guy Guido and Paul Castro Jr. Copyright © 2018


  
Editorial. CITY OF DREAMS
COOL AMERICA MAGAZINE.
Models: Kameron Ramirez at Soul Artist Mgmt
Victoria Saravia at MSA/ State Management
Thomas Castro at Major Model Mgmt
fashion director: Janet Igah
Makeup by Dymond Anderson
Hair by Martin Plascencia
Art direction by me @i_am_tarricelove
Location: THE LAB- Bedstuy, Brooklyn





MASK featuring Collin Heyward

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actor/dancer: Collin Heyward - @collinheyward
(represented by Bloc LA - @blocla)
ph. Tarrice Love - @bytarricelove
art direction by Tarrice Love
 I started working with former Alvin Ailey dancer turned actor Collin Heyward in 2014. He was tall, handsome, and has an amazing body and wanted to book a photoshoot that would provide him with images that show he could do more than just dance. We instantly connected and became good friends. I love working with people with a dance background. Dancers know how to move and are comfortable with their bodies. Collin became one of my muses. Every time he is in town, he'd invite me to see him perform which inspired our collaborations.  Whenever we get together we always create something hot.


me and actor/ dancer Collin Heyward

"Victoria" excerpt from Collin Heyward on Vimeo.
 Before moving to LA, Collin wanted his last shoot with me to be something edgy and fun so we decided to make a mask out of pantyhose and play with movement. I love Collin's physique and I wanted these images to celebrate his form through movement.
These images represent to mask we wear to fit in with society and our struggle to take it off and be who we really are.

actor/dancer: Collin Heyward - @collinheyward
(represented by Bloc LA - @blocla)
ph. Tarrice Love - @bytarricelove
art direction by Tarrice Love





FORM pt1: Pharrell Mugler

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model: Pharrell Mugler - @Misterpharrell 
ph. Tarrice Love - @bytarricelove
art direction by Tarrice Love



 model: Pharrell Mugler - @Misterpharrell 
ph. Tarrice Love - @bytarricelove
art direction by Tarrice Love


model: Pharrell Mugler - @Misterpharrell 
ph. Tarrice Love - @bytarricelove
art direction by Tarrice Love



HOODIES....

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model: Andre Douglas - @Andre.Douglas
ph. Tarrice Love - @bytarricelove
art direction by Tarrice Love

One of the models I was shooting told me that whenever he was at a casting or audition he always wore a hoodie. He would stand in front of the casting director and take the hood from his head, forcing them to look at his face. He told me his face was his strongest asset and he wanted to keep their attention on it. Most of the times, casting directors are looking for flaws...any little reason to say no. 

model: Marcus Lloyd - @marky_mark13
ph. Tarrice Love - @bytarricelove
art direction by Tarrice Love

I hated that the fashion industry lumped all the black male models into one category - acting like all black guys looked the same. I started shooting the black male models with hoodies to force the viewer to see the uniqueness of each black male model in a subtle way. Wearing a hoodie was like walking around with a frame around their faces. 

models (clockwise from left): King Noire(@kingnoire_), Bo Pratt(@boprattinsta), Darius Dio(@dariusdio), Marcus McGaw(@iamjustmarcus), Michael Marrio, Ambrose Carter(@kingbrxseph), Bruck Tekle(@brucktekle), and Jason Danza (@jdanza)
ph. Tarrice Love - @bytarricelove
art direction by Tarrice Love


The "hoodie shots" became my signature image for the black male models ... its the one fashion piece that was a fashion staple of every black man's wardrobe.
model: Rob Evans - @robjamesevans
ph. Tarrice Love - @bytarricelove
art direction by Tarrice Love
model: Ger Duany - @ger_duany
ph. Tarrice Love - @bytarricelove
art direction by Tarrice Love


After the tragic death of Trayvon Martin, a symbol emerges: the hoodie.

A simple hooded sweatshirt has become a representation of justifiable suspicion of negative behavior.  do much so that a neighborhood watch volunteer in a Sanford, Fla. called 911 and told the dispatcher that he was following a suspicious looking young black man in "a dark hoodie, a gray hoodie" before he shot and killed 17 year old Trayvon Martin. Zimmerman, 28, says he acted in self-defense; he has not been charged with a crime.



models (clockwise from left): Geremy Alexander(@geremyalexander), Minkah Davidson(@minds_opolis), Ondre Glasco(@ondreglasco), Dominick Hill, Randy Bowden Jr.(@randybowdenjr), Aygemang Clay(@aygemang) Rhyan Atrice(@rhyguyfye)
ph. Tarrice Love - @bytarricelove
art direction by Tarrice Love

Geraldo Rivera said on the Fox & Friends TV show that "the hoodie is as much responsible for Trayvon Martin's death as George Zimmerman was." Rivera warned parents not to let their children wear hoodies — unless it is raining or they are at a track-and-field event. He said it sends a sinister signal.

"You cannot rehabilitate the hoodie," Rivera said. "Stop wearing it."



model: Brenton Julien Henry - @brentastique
ph. Tarrice Love - @bytarricelove
art direction by Tarrice Love


The Trayvon Martin death changed everything. I began to notice that agencies would remove any image created with black guys wearing hoodies from the model's portfolio. The hoodie became a symbol of danger and made you instantly think of racism and Trayvon Martin. The topic of racism makes white clients nervous and uncomfortable and the modeling agents didn't want to intimidate them... 
A Black/Hispanic guy wearing a hoodie means something totally different than when a White or Asian model is photographed wearing one. None of the agents said it directly but I noticed them nolonger using the hoodie pics...so I stopped shooting models of color wearing hoodies. I had to come up with another way to celebrate the uniqueness of their faces.

model: Lance Wilcox - @lancewilcox
ph. Tarrice Love - @bytarricelove
art direction by Tarrice Love


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